Madrid's mayor unveils a new organisation representing a joint public-private management model in which the local City Council, the regional government and the tourism sector all have a stake

Asociación Turismo Madrid has been created to increase the number of tourists by 30%

TURISMO 15 January 2015

The tourism sector is crucial to Madrid's economy. It represents 7.1% of GDP and 150,950 jobs. 90,570 (60%) of these jobs are directly created. Last year over eight million tourists chose Madrid as their destination, setting a new record. In order to consolidate and improve these figures, two tools have been launched in the form of a public-private collaborative endeavour to drive growth: Asociación Turismo Madrid, which is a new management model for Madrid as a tourist destination, and a 5-Year Strategic Plan. The local City Council, the regional government and companies in the tourism sector have joined efforts to achieve some very specific goals: increasing the flow of tourists by 30% and improving hotel occupancy rates, increasing tourist spending by 50% and cutting seasonality by 20%.

The Abelló Collection exhibition shows for the first time a selection of 160 works from one of the most important private collections in the world

CentroCentro Cibeles unveils this season’s blockbuster exhibition: The Abelló Collection

CULTURE 30 September 2014

This morning what is set to become the blockbuster exhibition of the season, the Abelló Collection, was presented at CentroCentro Cibeles. Present at the occasion were José Tono Martínez, the centre’s director; Felipe Garín Llombart, the exhibition curator;  Enrique Gutiérrez de Calderón, the project manager; and Francisco Bocanegra, the architect responsible for the show’s design and layout.

Ana Botella presents the latest version of the capital’s official tourism website with a brand new image and content

esMADRID.com has a new look

TOURISM  30 September 2014

Today, the Mayor of Madrid, Ana Botella, presented the revamped version of esMADRID.com (www.esmadrid.com), the best online introduction to Madrid. The official tourism website for the Spanish capital “is a permanent and up-to-date window open to the world, enhancing the promotion, attention and services Madrid offers its visitors so that the positive performance in the numbers of tourists to Madrid this year may not only continue, but also increase,” stated Botella. At the event she was accompanied by Pedro Corral, councillor for the Arts, Sports and Tourism Department, and by Alberto Merchante, the managing director of the local authority-owned company Madrid Destino.

Madrid's mayor has announced that the Caja Mágica will host the finals of the Junior Davis Cup and the Junior Fed Cup by BNP Paribas

Madrid - a world capital of junior tennis

BUSINESS 16 June 2014

Madrid will be the epicentre of world junior tennis over the next three years. The city is set to host the final rounds of the Junior Davis Cup and the Junior Fed Cup by BNP Paribas -a mixed tournament- in 2015, 2016 and 2017. The announcement was made today by Madrid's Mayor, Ana Botella, at the Caja Mágica, where the finals will take place in September and October